Allure Bridals

If you’re looking for a wedding dress that feels current but will look timeless for years to come, start with Allure Bridals. You can shop a rotating collection at Luxe Redux, with Allure bridal gowns available off the rack, often discounted up to 90% off retail price.

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      63 products
      Allure A1200
      Size 16 ?
      $1,890.00 $2,200.00
      Allure Couture C652
      Size 16 ?
      $2,880.00 $3,430.00
      Allure Romance R3650
      Size 14 ?
      $1,390.00 $1,650.00
      Allure A1358NC
      Size 12 ?
      $1,590.00 $1,850.00
      Allure A1316Z
      Size 14 ?
      $2,290.00 $2,750.00
      Allure A1310L
      Size 24 ?
      $1,890.00 $2,280.00
      Allure A1255LS
      Size 14 ?
      $1,590.00 $2,400.00
      Allure A1254
      Size 16 ?
      $1,690.00 $2,050.00
      Allure A1208
      Size 12 ?
      $1,890.00 $2,200.00
      Allure R3655
      Size 12 ?
      $1,590.00 $1,900.00
      Allure Couture C711
      Size 8 ?
      $2,190.00 $2,500.00
      Allure Couture C703
      Size 12 ?
      $1,790.00 $2,100.00
      Allure Couture C634
      Size 10 ?
      $2,090.00 $2,500.00
      Allure Modest M695
      Size 8 ?
      $1,290.00 $1,500.00
      Allure A1166L
      Size 14 ?
      $1,680.00 $2,000.00
      Allure A1156
      Size 12 ?
      $1,790.00 $2,200.00
      Allure A1107
      Size 12 ?
      $1,590.00 $1,900.00
      Allure Bridals 9966
      Size 12 ?
      $1,390.00 $1,700.00
      Allure 9955
      Size 12 ?
      $1,390.00 $1,700.00
      Allure 9950
      Size 10 ?
      $1,790.00 $2,100.00
      Allure 9901
      Size 10 ?
      $1,680.00 $2,000.00
      Allure 9764LW
      Size 22W ?
      $1,690.00 $2,200.00
      Allure Bridal 9907
      Size 18 ?
      $1,590.00 $1,950.00
      Allure A1366
      Size 10 ?
      $1,700.00 $2,030.00
      Allure Couture C765
      Size 12 ?
      $2,280.00 $2,720.00
      Allure 3061
      Size 18 ?
      $1,490.00 $1,780.00
      Allure R3658
      Size 10 ?
      $1,420.00 $1,700.00
      Allure Couture C687
      Size 18 ?
      $2,260.00 $2,700.00

      What Allure Bridals Is Known For

      Allure Bridals is a leading designer brand with a large global presence and a clearly defined collection line for every bride. The Allure Bridals family includes Allure Couture, Allure Romance, Allure Modest, and other collections, each focused on romance, femininity, and exquisite craftsmanship. If you like tulle, lace, floral embroidery, and beading, you will find that Allure bridal gowns are built around those details.

      Allure Bridal Gowns and Styles

      At Luxe Redux we carry a rotating selection of Allure bridal gowns in different silhouettes, fabrics, and sleeve lengths. You’ll see fit and flare, A‑line, sheath, and ball gown shapes, all built to highlight the body and add drama along shoulders, backs, and trains. Many Allure wedding dresses include detachable sleeves, bows, and 3D appliqués to match your venue and season.

      Allure Couture and Allure Romance

      Allure Couture brings structured ball gowns, rich fabrics, and intricate beading that read as opulent but still feel contemporary. The Allure Couture line is ideal if you want a wow moment as you walk down the aisle.

      Allure Romance focuses on softer, dreamier brides who love tulle, lace, and floral appliqués. The Allure Romance collection leans into timeless elegance, with A‑line and ball gown shapes designed to feel light, romantic, and easy to move in. These dresses are perfect for fairy tale weddings, garden ceremonies, and vintage‑inspired themes.

      Variety, Fit, and Inclusive Sizing

      Luxe Redux selects Allure bridal gowns across a variety of sizes and styles so you can find a dress that fits your body and vision. Our pieces are samples sourced from high‑end boutiques worldwide, so you benefit from inclusive sizing without the lead times. You can choose to view your options in person at a Luxe Redux boutique or explore them online.

      Complete Your Bridal Story

      Your love story deserves a dress that reflects your personal style. Enhance your chosen gown with curated accessories, including earrings, headpieces, furs, and belts + sashes. These finishing touches help you create a cohesive look that shines in your wedding photos.

      Still searching? Explore other designers like Berta, Beccar, Watters, Sarah Seven, Milla Nova, or Jenny Yoo.

      Shop all of our wedding dresses here.

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